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Run a brand audit to unlock AI strategies, revenue projections, and ready-to-deploy flows.
No audit yet for this workspace
Complete the 15-point brand audit and RetentionLoom will model your revenue upside, design your strategy, and write your emails.
Account
Brand Workspaces
Each workspace stores one brand's audit, strategies, flows, and ESP connection — saved for your full subscription.
Step 1 of 5
15-Point Brand Audit
These inputs power the AI retention model. The more accurate they are, the sharper your strategy and revenue projections.
Brand basics
Who you are and what you sell.
Your brand or store name.
Required — helps tailor your retention strategy.
Economics
Unit economics drive the revenue opportunity model.
Average $ spent per order. Find it as total revenue ÷ number of orders over the same period (your ESP or Shopify analytics shows this).
Total revenue an average customer brings over their lifetime. Quick estimate: AOV × orders per year × avg years retained.
Customer acquisition cost: total sales & marketing spend ÷ new customers acquired in the same period.
Audience & lifecycle
How customers buy and come back.
Pain points & stack
12 · Select every pain point that applies — strategies are ranked against these.
What share of orders use a discount code? High discount dependence signals margin erosion and price-trained customers — it shapes which win-back and loyalty plays we recommend.
Typical days between a customer's first and second order (your ESP or store analytics shows this). It directly tunes the timing of your post-purchase and win-back flows. Leave blank if unknown.
~20 seconds · saved to this workspace
Step 2 of 5
AI Retention Strategies Generated by RetentionLoom AI
Five strategies ranked for your brand. Select one to unlock its flows, segmentation, and roadmap.
Step 3 of 5
Select Your Flow
Flows recommended for your selected strategy. Pick one to build its email sequence.
Step 4 of 5
AI Email Builder ✦ Up to 5 options per element
For every email: choose from AI-generated subject lines, preheaders, copy variants, and email module types.
Step 5 of 5
Deploy to Your ESP
Push the finalized flow via API, or follow guided steps to build it manually in your ESP.
PreviewLoom
Email Previews & Compliance
Preview your email across 35+ clients & devices, run compliance checks, and apply AI fixes.
Previews are engine-based simulations of documented client behavior — grouped by rendering engine (Word, WebKit, Gmail, etc.), not live-client screenshots.
Previews are engine-based simulations of documented client behavior — grouped by rendering engine (Word, WebKit, Gmail, etc.), not live-client screenshots.
Tip: in Email Builder, any finalized email prefills here automatically.
InteractiveLoom
Interactive Email Builder
Build an interactive email block, then export it in three layers: CSS-interactive HTML for Apple Mail & modern clients (pastes into any ESP), a static fallback for Outlook, and an AMP version for AMP-capable senders.
1 · Choose an interaction
Account
Team
Invite teammates to collaborate on this account's workspaces.
Members
Account
Billing & Plan
Manage your subscription, trial, auto-renewal and payment method.
Change plan
Upgrades apply immediately. The Growth plan includes a 1-day free trial for new subscribers.
Account
Settings
Profile
Data
All audits, strategies, flows and email content are saved to your account for the full subscription lifetime, with a 3-week grace period after expiry.
Your plan limits
Growth Toolkit
Email Deliverability Test
Before a single send, check whether your emails will actually reach the inbox. We audit authentication, content, reputation signals and list hygiene, then score your inbox-placement risk.
Run a deliverability check
1 credit per test - free during trial (one run)
Simulated inbox-placement audit for this demo. In production this performs live SPF/DKIM/DMARC lookups and a seed-list inbox test.
No test run yet
Enter your sending details and run a test to see your deliverability score, authentication status, spam-trigger analysis and a prioritized fix list.
Growth Toolkit
Campaign Calendar
Seasonal moments and your planned campaigns alongside your automated flows. Click any event for an AI campaign brief.
Seasonal moment
Your campaign
Deployed flow live
Growth Toolkit
A/B Test Tracker
RetentionLoom designs your tests — you run them in your ESP, then log the results here to pick winners. A test marked “In your ESP” means it's planned and waiting on real send data from your platform.
Start a new test
Quick-start from your roadmap
One click creates a ready-made test plan (hypothesis, variants A/B, and the metric to watch). It appears above as “In your ESP” — meaning: set up those two variants in your ESP's A/B tool, let it run, then come back and Log results to record the winner. RetentionLoom doesn't send email, so the test itself runs in your platform.
Growth Toolkit
Performance Feedback
Log real flow results from your ESP. RetentionLoom compares them to its projections and recalibrates your revenue model.
Actual vs projected
Logged results
Log a month of flow results
Tip: copy these numbers from your ESP's flow analytics for the last 30 days. The overview projection updates automatically.
Growth Toolkit
AI Tools
Standalone utilities: score any subject line, and teach RetentionLoom your brand voice.
Subject line scorer
Paste any subject line — get a predicted-performance score, a breakdown, and AI rewrites.
Brand voice training
Paste 2–3 of your past emails. Every email RetentionLoom generates for this workspace will match the tone.
Growth Toolkit
Industry Benchmarks
How your brand's core retention metrics compare to category medians.
Growth Toolkit
Audit History
Every audit run is versioned. Re-run quarterly and compare how your strategy and projections evolve.
Compare versions
Select two versions on the left to see what changed.